Pink October

Today marks the end of Breast Cancer Awareness Month, and what a great month it has been. We wanted to use this post to look back over what has been achieved over the last 31 days of Pink October.


Every Friday we have seen offices, banks, and fundraisers dressed in pink across London, raising awareness for this great charity:

The Natural History Museum

Photo: Breast Cancer Campaign

Tower of London

Photo: Telegraph

Tower Bridge

Photo: Vancouver Sun

The London Eye

Photo: Telegraph

10 Downing Street

Photo: BBC

London, you did good!

According to Breast Cancer Campaign, over 570,000 people living today have been diagnosed with breast cancer, which is the most common form of the disease.  1 in 8 women will be diagnosed with breast cancer in her lifetime- that's 50,000 women per year in the UK!  The likelihood is, if you haven't already been exposed to it, at some point it will touch your life.  That's why raising awareness and doing your bit to help is so important.

You can help by:

1. Donating to Cancer research- this can be as simple as giving what you can or as fun as a Race, or cake sale- because everyone loves cake!

2. Encouraging friends and family to Coppafeel!  One of the best ways to fight breast cancer is to nip it in the bud and catch it early- so don't be shy ladies!

Breast cancer in men, although rare, still occurs and breast cancer awareness month is a great way to raise awareness about this disease.

Emma Watson's inspirational United Nations speech drew attention to gender equality meaning that people should feel free and comfortable with who they are. So men, don't be afraid to Coppafeel! too!  This is key, as being familiar with what's normal for your body is so important for all genders and crucial in stopping cancer in its tracks.  

We can't wait for next year's Pink October!

Doing our breast to help beat cancer

This weekend we are attempting to run Breast Cancer's 'Pretty Muddy' run in Finsbury Park.

Since we began Attollo, raising awareness and money to help fight Breast Cancer has always been at the top of our agenda. Boobs are our business and we want to do everything we can to support and help those women who are facing possibly the worst days of their lives while they experience the horrendous disease.

We are incredibly passionate about doing our bit to help save women in the future having to battle this horrible disease.

Last night, at Cosmopolitan's FashFest Lingerie Show, we were very lucky to meet the founder of Coppafeel, Kris Hallegna. Her story is absolutely inspirational and reminded us truly what why supporting charities such as these are so important.

What we didn't know when we met her was that her breast cancer, which was discovered five years ago when she was 23, is terminal. Her message last night was, "Love your boobs" and "make your bra save your life". 

Kris with her twin sister Maren Hallenga. 

So, to kick start our support for this wonderful cause we are running/walking/crawling the very feeble distance of 5KM. The fun side is that it's just one rather long, mighty, muddy obstacle course.

Please help us raise as much as we can. Our fundraising page can be found here.

Our goal is to raise £150 - this money could pay for:

15 glass slides to examine 500 tumour samples

or

One Cancer Chat nurse to learn more about the latest advances in treatment.

or

It'll contribute halfway towards a thermostat controlled water bath for accurate results.





Once Kris told us her cancer was terminal, her inspiring response was, "I'm not planning on going anywhere. I've still got a lot of living to do".

On saturday, we will be running for and on behalf of the ladies out there like Kris. So please support us so we can team together, beat this horrible disease and save the wonderful, inspirational people in our lives.